Search engine marketing might be complex, but the reason for doing it—and doing it well—is incredibly simple.
Search Marketing is Serious Stuff
Make your site easy to find.
B2B customers begin their buying process by typing a string of keywords into Google’s search box. The page they’ll see next contains the link they’ll click. You need to be there. You need to get clicked. You need the prospect to land on your website.
Otherwise, you lose. That lead just went to your competitor.
ToTheWeb offers the proven website strategies and tactics you need to generate more qualified traffic, leads and sales.
An in-depth analysis of your website performance sets the stage for successfully planning an SEO strategy.
ToTheWeb delivers a comprehensive, custom keyword reference guide to drive SEM efforts across your website, content and social media networks.
We evaluate, improve and optimize the use of keywords, tags, and metadata across your site to increase your search engine rankings.
Pay-Per-Click (PPC), YouTube and remarketing advertising programs are created and implemented to create a steady flow of traffic and pipeline sales leads.
Account-based marketing is a better way for B2B enterprises with long sales cycles to laser-focus their resources.
High-performing websites result from careful customer experience examination, employing usability testing to garner better results.
Our service employs best practices to capitalize on the power of YouTube, LinkedIn, Wikipedia and SlideShare for using social media marketing more effectively.
What our Clients say?
Rosemary and her firm, ToTheWeb, have had a huge, positive impact on our web traffic and, more importantly, resultant lead generation. Her assistance has played a large part in significant gains in web-based leadgen (e.g., 85% increase in web leads in a single year).
I hired Rosemary and ToTheWeb nine months ago to work with me and Omni-ID on web strategy, SEM/SEO and online marketing. Since hiring Rosemary, our web site visits have increase over 80% and our leads have increased over 70%.
Rosemary and her firm, ToTheWeb, make a significant impact on web traffic and lead flow. I have worked with her and her firm to create advertising campaigns in Google and over the past year, I’ve witnessed her thorough understanding of search marketing and what it takes to get visitors to convert.