Most teams see immediate impact from a single 60-minute session — marketers start using AI prompts that same day.

• Session 1 (Foundational): AI fundamentals and core prompt engineering:

Real AI adoption requires reinforcement. We recommend additional sessions to embed AI into your team's daily sales workflow:

• Session 2: Audience Research, ICP Refinement, Competitive Positioning

  Use AI for persona work, segmentation, message-market fit, and competitor positioning.

• Session 3: Campaign Planning, Content Creation, Channel Execution

  Design campaigns, build briefs, write email/social/landing copy, and adapt content per channel with AI.

• Session 4: Performance Analysis, AI Visibility, Advanced Prompt Systems
• Analyze campaign performance, improve SEO/AI search visibility, and custom GPTs. 

We offer discounted packages for multiple sessions, and you can always start with the foundational session to test the impact.

All training is delivered remotely via Zoom — interactive sessions with live exercises, breakout rooms, and real-time prompt building.

Want to know more about who we are and what we do? Check out our Quick Facts page.

Absolutely. Every session is tailored to your exact brand voice, marketing workflow, and business goals. Before training, we:

• Start with a pre-event survey to understand the level of AI engagement
• Review your current workflows and pain points
• Analyze your buyer personas and deal cycles
• Build custom AI prompts using your actual product language and value propositions
• Use real examples from your pipeline during live exercises

This isn't generic AI training — it's built around how your team actually creates and executes.

Want to know more about who we are and what we do? Check out our Quick Facts page.

We offer Learning Labs — small-group troubleshooting sessions where marketers bring real challenges and get hands-on support. (Available for an additional fee)

Two formats available:

1. Learning Labs (3-8 marketers): Tackle common obstacles together in a collaborative setting
2. One-on-One Coaching: Personalized guidance for individual marketers or marketing managers

We address the most common post-training challenges:

• Writing effective AI prompts for specific marketing situations
• Integrating AI into daily workflows without disruption
• Refining AI outputs to match your brand voice
• Troubleshooting when results don't meet expectations
• Building custom marketing GPTs — reusable AI assistants tailored to specific marketing tasks

Sessions build off your initial training with live demonstrations, real-world applications using your actual campaigns, and immediate feedback. Research shows 1:1 coaching delivers 40-45% improvement in individual performance — Learning Labs bring that same impact to small groups at scale.

Want to know more about who we are and what we do? Check out our Quick Facts page.

Most marketers apply AI techniques the same day — faster content creation and campaign briefs happen immediately.

Timeline

Week 1: Marketers save 5+ hours per week on content drafting and research

Weeks 2-4: Higher-quality campaigns launched with less lift

30-60 days: Measurably faster campaign execution and better performance insights

Research shows AI-powered marketing teams save 5+ hours per week (ZDNet). The key is consistent application — which is why we recommend multiple sessions and Learning Labs for reinforcement.

Want to know more about who we are and what we do? Check out our Quick Facts page.

This is the #1 concern we hear from marketing teams — and it's exactly what our training solves.

Our approach:

• Show you how to encode your brand voice into AI prompts — Capture your brand's actual tone, vocabulary, and personality
• Train on real brand guidelines — We use your style guides, past campaigns, and messaging frameworks during exercises
• Show refinement workflows — How to take AI drafts from 70% to 95% with quick edits that add humanity
• Build custom brand GPTs — Pre-programmed AI assistants that already "know" your voice and never start from scratch

The result: AI becomes your first-draft engine, not your final voice. Your team learns to use AI for speed while adding the creative layer that makes content distinctly yours.

We also cover what AI does poorly (humor, cultural nuance, emotional storytelling) so your team knows when to write from scratch vs. when to leverage AI.

Want to know more about who we are and what we do? Check out our Quick Facts page.